Monthly Archives: June 2019

Networking is a pain

You’ve been at those networking meetings where you are the odd one out. It’s uncomfortable, artificial, even inauthentic striking up a conversation where you are the new one in...

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Digital marketing doesn’t work with B2B clients

It’s hard to get people’s attention. Digital marketing is ignored by busy people. The path to earning your client’s attention is to help them. Help frequently over time, and...

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The old ways to create business doesn’t work well as they used to

Cold calling doesn’t work for business-to-business (B2B) sales. Business owners don’t pick up the phone. They don’t have the time, and there are too many robo-dialers. Digital marketing doesn’t...

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